Event archive › 2024 › Brand event
9November 2024Saturday
BeckyBrand eventThailand
Merge Holiday Town: “MERGE A DAY WITH REBECCA”
Becky spent the day with Thai denim brand Merge at Merge Holiday Town, its holiday pop-up, for the “MERGE A DAY WITH REBECCA” campaign.
- City
- Bangkok, Thailand
- Who
- Becky Armstrong
- Brand
- Merge
- Keyword
- MERGE A DAY WITH REBECCA
- Hashtag
- #mergexbecky
The day
Becky Armstrong at Merge Holiday Town
Videos & sources belowMerge, the Thai denim and bag label, built its 2024 holiday season around Becky Armstrong. On Saturday 9 November 2024 she joined fans at Merge Holiday Town, the brand’s festive pop-up, under the campaign line “MERGE A DAY WITH REBECCA,” which launched an exclusive capsule of fashion and accessories.
Becky showed off the collection’s structured denim, blazers and custom Merge handbags, and Mint Magazine shared its own look at her with the collection that day. Her fanbase, Becky’s Angels, carried #mergexbecky around the world.
The partnership continued in June 2025 with the Thai Pride Merge Ride at ICONSIAM, covered on the Thai Pride Merge Ride 2025 global highlight and across our global highlights. Becky’s brand work is on her fashion career page, with more in our magazine covers and features and press coverage.
Sources
Merge Holiday Town sources
Posts from Mint Magazine and KAZZ Magazine, a campaign video and the hashtag feed.
Mint Magazine Thailand on X
Mint Magazine with Becky at Merge Holiday Town Post by Mint Magazine Thailand (@mintmag_th), credit to the original poster.
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